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New osteoporosis partnership aims to combat osteoporosis burden

eCMSadmin — Thu, 18 Jun 2020 00:00:00 +0000

New osteoporosis partnership aims to combat osteoporosis burden

Scott Fleming, Global Communications & Company Reputation

eCMSadmin Thu 18/06/2020 - 02:00

Could the incidence of hip and vertebral fractures be reduced by 25% by 2025? That’s the goal of a Capture the Fracture – a new partnership that aims to improve the lives of people with osteoporosis.

As part of this initiative, ��ֳ� will work with the International Osteoporosis Foundation (IOF), Amgen and the University of Oxford to combat the global public health burden of osteoporosis-related fractures.

Currently, it is estimated that more than 200 million people worldwide suffer from osteoporosis, resulting in an estimated fracture every three seconds. As osteoporosis increases with age, the number of people at risk of osteoporosis-related fractures are set to rise in line with an ageing population.

Osteoporosis is treated by multiple specialties, underscoring the need for coordinated care to support patients with the condition. Capture the Fracture, initiated by IOF, helps to proactively implement post-fracture care (PFC) coordination programs in hospitals and healthcare systems to help patients prevent subsequent fractures due to osteoporosis.

This global partnership aims to double the 390 existing Capture the Fracture programs by the end of 2022, and will focus on key regions including Asia Pacific, Latin America, the Middle East, and Europe.

Collaboration and mutual learning are necessary if we are to face the challenges of the future and find a way to lessen the burden faced by healthcare systems and people living with osteoporosis. This global partnership supports ��ֳ�’s ambition of connected healthcare, finding ways to deliver more for the patient and transforming the lives of people with severe diseases.

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Osteoporosis care: bringing innovation to those that will benefit the most

eCMSadmin — Mon, 06 Apr 2020 00:00:00 +0000

Osteoporosis care: bringing innovation to those that will benefit the most

Scott Fleming, Global Communications & Company Reputation

eCMSadmin Mon 06/04/2020 - 02:00

Innovation drives our search for new therapies that bring value to patients. However, for innovative treatments to have maximum impact on patient care, they must be readily available to those who need them most.

In the third of a series of thought leader articles by ��ֳ� personnel, in partnership with the Health Europa journal, we look at the adoption of innovation in osteoporosis care and management. Our goal is to ensure that the needs of the growing number of people at risk of fractures are highlighted.

Consider the fact: almost half of patients who suffer an osteoporotic hip fracture have experienced a previous osteoporotic fracture, but most of these patients did not receive treatment that could have reduced their risk of hip fracture. This represents a significant missed opportunity to prevent painful broken bones that can impact quality of life.

Innovation should focus on early diagnosis and prevention of future fractures; too many patients remain undiagnosed and untreated today, disconnected from the healthcare professionals who can help manage their disease, meaning they remain at risk of fractures that can lead to disability, loss of quality of life, and premature death.

The risk of fragility fractures rises with age, making osteoporosis care a priority for the future. As populations age, it will become increasingly important to ensure that older people have access to the services and care they need to stay healthy.

Some healthcare professionals are concerned by the level of access to innovation in osteoporosis. Research conducted by ��ֳ�, showed that over a quarter (28%) of bone specialists rated the level of innovation in osteoporosis as below average or poor and, they agreed that health systems are not doing enough to support. If we continue on this path, millions of people risk missing out on an acceptable quality of later life as they age. Ageing is inevitable, but how we age is not.

Of course, innovation is not all about new therapies or technologies. Innovative models of service delivery play a vital role in fracture prevention. A few years ago, we saw a welcome shift in the way osteoporosis is managed with the implementation of the Fracture Liaison Service (FLS). Best practices like the FLS have already undergone rigorous improvement over time, and their benefit is already widely acknowledged. More uptake of these services will provide solutions to the disconnect between patient and healthcare professional.

In addition to best practice processes like an FLS program, patients and physicians alike could benefit from a more individualized approach to treating and monitoring osteoporosis and fracture risk. The availability of reliable biomarkers also promises to make fracture prevention more effective and personal.

Looking ahead, using artificial intelligence (AI) algorithms to analyse bone scans could help to identify patients susceptible to future fractures and lead to more effective clinical intervention, ultimately driving towards reducing the co-morbidities associated with osteoporosis.

For our part, ��ֳ� is working to advance osteoporosis management and fracture prevention. We will continue to strive to deliver value to patients by developing new therapies and embracing the latest technologies. It is vital that patients have access to these new tools if we are to tackle healthy ageing together.

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Osteoporosis patients believe their condition is neglected

eCMSadmin — Tue, 07 Jan 2020 15:00:00 +0000

Osteoporosis patients believe their condition is neglected

Scott Fleming, Global Communications & Company Reputation

eCMSadmin Tue 07/01/2020 - 16:00

Most people with osteoporosis believe their condition is neglected, and that it would be a higher priority if it affected more young people, according to a new ��ֳ� survey. The research is part of our ongoing contribution to bring value to people affected by serious diseases, including osteoporosis.

The results, based on a survey of 965 women over 60 with osteoporosis in 11 European countries, reveals considerable frustration among patients. Most respondents said they believe healthcare authorities are not doing enough to tackle fragility fractures and the devastating impact they can have on quality of life.

Key findings:

65% said their condition is neglected
83% agreed that healthcare authorities should do more to prioritise osteoporosis
77% agrees that if more people aged under 60 suffered from osteoporosis it would be more of a priority
58% said the impact of osteoporosis/fragility fractures is not fully understood or appreciated by their healthcare authority.

The survey also highlighted the impact of the condition on quality of life. In addition to broken bones, patients reported that osteoporosis causes them pain (83%), makes them feel depressed (57%), vulnerable (61%), and isolated (27%).

Of the women surveyed, over half said performing their usual daily activities (58%) and walking (56%) have become problematic due to their osteoporosis, and nearly a third (30%) said it impacted their ability to take care of themselves.

The condition can also affect patients’ ability to work. Almost one in five (17%) reported having to reduce their working hours, and one in 8 (13%) said the condition meant they had to give up work completely.

Experts agree: osteoporosis is overlooked

The findings echo concerns of leading experts in Europe. A ��ֳ� survey of bone specialists published earlier this year found that 66% see osteoporosis as a neglected condition. Only 10% of specialists agreed that osteoporosis and fragility fractures are currently given a high priority by their local health authority.

While patients and clinicians believe osteoporosis is not given sufficient attention, the disease remains a major burden on individuals and health systems. It is the most common bone disease in the world, affecting around 200 million people globally.

This number will rise as populations age. By 2050, the global population of older people is projected to more than double its 2015 size, reaching nearly 2.1 billion. With osteoporosis mainly affecting women over the age of 50, now is the time to act to ensure healthcare systems are prepared to give the condition the attention it deserves.

At ��ֳ�, we will continue to play our part by raising awareness of osteoporosis, supporting the osteoporosis community, and delivering therapies that improve people’s lives.

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New osteoporosis partnership aims to combat osteoporosis burden

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Osteoporosis care: bringing innovation to those that will benefit the most

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Osteoporosis patients believe their condition is neglected

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