Supporting young talent to shape the future of healthcare through innovative digital solutions

eCMSadmin — Tue, 09 Mar 2021 00:00:00 +0000

Scott Fleming, Global Communications & Company Reputation

eCMSadmin Tue 09/03/2021 - 01:00

Between 15 and 26^th of February, we had the opportunity to partner with the Boston Consulting Group (BCG) and engage with 600 amazing Belgian students who took part in this year’s Strategy Cup.

Along with BCG, we challenged students to participate in a series of online competition activities where they were tasked with solving real-life challenges faced by osteoporosis patients and come up with big and bold digital solutions. The participants focused on how digital solutions can improve overall outcomes, minimising the consequences of fragility fractures to patients, caregivers and society.

The ��ֳ� judges were incredibly impressed with the standard of work across the board - we received outstanding proposals which align to our ongoing commitment to improve the patient journey using digital solutions, and which give us hope and inspiration for future innovations. The ideas generated have shown an extremely creative approach to problem solving. This highlights that the best innovation happens when you generate many ideas by leveraging different perspectives and individual strengths.

Thank you to our competition partners, BCG, and thank you to all of the students who took park in this year’s competition.

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Digital transformation: partnering with the Boston Consulting Group and challenging students to improve patient care through digital strategies

eCMSadmin — Mon, 15 Feb 2021 00:00:00 +0000

Digital transformation: partnering with the Boston Consulting Group and challenging students to improve patient care through digital strategies

Scott Fleming, Global Communications & Company Reputation

eCMSadmin Mon 15/02/2021 - 01:00

We are excited to announce that this year we will be supporting the Boston Consulting Group (BCG) Strategy Cup competition. The competition is open to students from all Belgian universities and provides a unique opportunity for academia to connect with their peers and network with representatives from ��ֳ� and BCG.

In an interactive online gaming environment participating teams will be asked to solve real-life challenges faced by osteoporosis patients and come up with big and bold digital solutions. Once these initial solutions are submitted they will be whittled down to a list of semi-finalists who will present their strategy and recommendations to a jury comprised of BCG consultants and ��ֳ� leaders. The competition runs from 15-26 February with the winning team announced on the final competition day.

At ��ֳ� we recognize that digital technology has started to significantly change the way patients experience their care, how healthcare professionals practice medicine, and how companies like ��ֳ� develop solutions and bring them to the market. To put it into context, digital platforms are replacing traditional models driven largely by the digitalization of products, services, and business processes. Patients and caregivers can be more actively involved and informed to manage their disease and age well.

We believe that this should be no different in the field of osteoporosis and fragility fracture management. With approximately 9 million fragility fractures occur globally every year and many of these fractures’ impacting independence and quality of life, we hope that the ideas generated, and digital solutions proposed may help assist to optimize osteoporosis care and improve overall outcomes, minimizing the consequences of fragility fractures to patients, caregivers and society.

Our partnership with BCG, and our involvement in the competition, is a fantastic opportunity to demonstrate our ongoing commitment to patient value and encourage the next generation of talent to understand the importance of continued scientific innovation.

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Digital Business Transformation Boston Consulting Group

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Supporting young talent to shape the future of healthcare through innovative digital solutions

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Digital transformation: partnering with the Boston Consulting Group and challenging students to improve patient care through digital strategies

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